A promotional augmented reality app by Ogmento. Developed to promote the iPhone launch by Orange Telecom Israel. Point your iphone to an Orange logo and watch a virtual iPhone that appears hovering over the logo.
Use finger gestures to turn the iphone around, zoom in or out – or even launch applications.
Twitter 360 is a new application specifically developed for the iPhone 3GS that enables you to visualize your Twitter friends located in your nearby environment, thanks to a unique Augmented Reality functionality using the iPhone camera. Twitter 360 is one of the first iPhone applications to use the new Twitters Geotagging feature to geotag your tweets.
Firefighter 360 is a new firefighting game specifically developed for the iPhone 3GS using a unique Augmented Reality engine.
In this life-saving fire-person shooter, you play as a firefighter, rather than gunning down enemies, you will have to douse virtual flames spreading very fast in your real environment. As you physically turn around 360 degrees with your iPhone, you have to methodically extinguish the flames you see, thanks to the camera. The fire itself isn’t just a static “enemy” to be dealt with. Flames will propagate and spread if you don’t put them down completely, the fire itself is capable of doing you harm if you’re not careful.
Augmented reality game for iPhone & iPod Touch, that lets you kill pesky mosquitoes flying around you in virtual space. Watch through the camera and you see tens of mosquitoes around you. On the ceiling, hovering above the floor, on your left and to your right.
This fun game uses the compass and accelerometer for a super realistic ‘augmented reality’ effect. The animated mosquitoes are projected in the real world, which you see through the camera lens.
Get it here: http://tinyurl.com/yfrlhrc
For more information go to: www.whoisthebaldguy.com. To download the app go to: nude-it.com
* In the application are images of many of the pieces of furniture from the new IKEA PS line. The customer selects the product they are interested in, and then selects “Take a Picture”.
* The customer aims the camera of the phone at the area of the room where the furniture might be placed. The image of the room appears on the phone screen, along with the IKEA furniture. The furniture can be scaled larger or smaller to make it fit better in the scene.
* Once the image is the way the customer wants it, they use the camera to take a picture of the scene.
* If the customer likes the photo, they can either save it on the phone, or send it via MMS directly from within the application
The distribution of the application to download, has three possible ways:Emerging technologies, such as mobile augmented reality or visual interactivity will be an important force in enabling new opportunities for brands to communicate with their clients, especially with branded utilities. The key will be to marry new technologies with real customer needs in a simple to use way. The proper application of mobile technology with a good user interface to offer a specific solution is what’s really important.
Layar announced the addition of 3D capabilities to its augmented reality browser platform. With 3D, developers can tag real-life objects with 3D text, place 3D objects in real-world space, and create multi-sensory experiences. The addition of 3D enables Layar developers to create more realistic and immersive augmented reality experiences for mobile devices.
The first demonstration of the Layar 3D experience will be at the Picnic Conference in Amsterdam, the Netherlands, from September 23-25. A demo application has been developed to showcase the power of 3D. Conference attendees looking for “Picnic” in the Android Market can find and download the Android application to their phone to view a virtual exhibition that delivers a multi-sensory experience of reality, augmented by 3D.
They will experience the flyby of a jumbojet, a rocket launch, and be in the middle of an arcade game – all including sound. Conference buildings are tagged with 3D texts and on the lawn several 3D objects are placed such as windmills and 3D “experience domes”. Videos and images of the demo are available at www.layar.com/3D.
Layar 3D makes use of OpenGL, the accelerometer, the GPS and the compass of the phone. Developers can place 3D objects in their content layers based on coordinates. Objects can be optimized in size and orientation to create an immersive and realistic experience. The 3D capabilities support live downloading and rendering of 3D objects. Actions such as “open link” or “play music” can be assigned to 3D objects.
Together with selected partners Layar will update their API to support 3D objects for new and existing layers. Layar will launch 3D to the public in November together with the launch of version 3.0 of the Layar Reality Browser for Android.
Raimo van der Klein, CEO:
“We are very excited to announce this groundbreaking addition to the platform. Augmented Reality is an experience medium, not just a tool or a substitute for maps. With 3D we deliver these experiences. The platform currently facilitates over 500 developers who from November onwards will have endless possibilities to create rich 3D multi-sensory Augmented Reality experiences.”
The Layar Reality Browser displays real time digital information on top of reality in the camera screen of the mobile phone. While looking through the phone’s camera lens, a user can see houses for sale, popular bars and shops, tourist information, play a live game, etcetera. Layar first launched on June 16th, 2009 and announced its global launch and version 2.0 on August 17th, 2009. The Layar platform serves as an enabler for mobile location services – any database with geo-location information can easily be turned in a content layer. The Layar Reality Browser is globally available for mobile phones running the Android operating system, with iPhone 3GS coming soon. Layar is a company based in Amsterdam, The Netherlands.
More information
Weblink: http://layar.com/3D
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