It seems movie industry is quite interested on AR communication because as we seen, this is not the first campaign they’ve chosen to do using this technology. The question is: Will they use it some day also for movies? I think so.
Transformers goes Augmented
July 5th, 2009Online campaigns
July 4th, 2009Augmented reality is back
Communication agencies from all around the world started to feel the need of having a look at this not-yet-new Augmented Reality concept.
Thanks to the evolution of technologies, this market re-open it doors again and it looks its going to be open for a long while… Here you can see some outstanding examples that virtual its not living only within your monitor:
- GE project: Ecomagination
- Assassin’s Creed: Assassin’s Creed teaser
- SAP: EcoHub
- Julian Perretta: “Ride my star”
- Harry Potter 6: LetRain
- Tenth Dimension Helix: 10th dimension
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