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AR DevCamp

December 3rd, 2009
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The first Augmented Reality Development Camp

After nearly 20 years in the research labs, Augmented Reality is taking shape as one of the next major waves of Internet innovation, overlaying and infusing the physical world with digital media, information and experiences. AR DevCamp believes AR must be fundamentally open, interoperable, extensible, and accessible to all, so that it can create the kinds of opportunities for expressiveness, communication, business and social good that we enjoy on the web and Internet today. As one step toward this goal of an Open AR web, we are organizing AR DevCamp 1.0, a full day of technical sessions and hacking opportunities in an open format, BarCamp style.

* Timing: Saturday December 5th, 2009
* Cost: Free
* Registration and Attendance: Please register here so we can plan food: AR DevCamp interest list
* Schedule: ARDevCamp Schedule
* Session Topics: Find more about proposed session topics and how the camp works on the Session Topics page.
* RideShare: RideShare RideShare
* Location: Hacker Dojo Mountain View: Directions and simultaneously in New York City, and beyond
* Event Schedules: Bay Area camp schedule
* Community: @ardevcamp #ardevcamp Blog GoogleGroup @ardevcampnyc
* Sponsorship: We gratefully acknowledge our sponsors’ support for the open AR development community! If you would like to help us with a contribution to cover basic event costs (food/drink etc) ping @ardevcamp on Twitter.

Background

Among other topics, we’ll discuss are implications of how the various layers of an open augmented reality stack will fit together to support the following straw man requirements:

* support for both fundamental kinds of AR requiring semantic frameworks be harmonized: 1. Image Triggered and 2. Location Based.
* support for many image trigger types, and many coordinate systems.
* a description of what happens on the focal plane of the view, including user interface conventions, and rendering rules.* a description of the properties of a specific object or place, including data type, decoding and rendering requirements and resources
* support for local media types produced by many applications domains including 2D Web, 3D web, web maps, GIS, CAD, BIM, 3D game and virtual worlds
* support for local rendering rules and coordinate systems for specific places and objects e.g. html, CAD objects and spaces, video, rendered graphics game objects, etc.
* harmonization and interoperable semantic framework with adjacent semantic domains within overlapping computing and media domains, e.g. web, CAD, mapping, games, virtual worlds, etc.
* support for secure transactions and data exchange
* support for sensors and sensor networks
* social network interoperability, managing groups, permissions, and privacy
* messaging, communication, and collaboration
* interop with the internet of things and the semantic web

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Edutainment using Augmented Reality

November 23rd, 2009
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AR Digital Binocular Station brings Museum to Life

The Digital Binocular Station (DBS) is based on a traditional binocular station, but adds a layer of interactive, 3D stereoscopic digital content between the user and their view of the real world.

This DBS is in the Canterbury Museum in Christchurch, New Zealand – 10 artifacts are glowing, and when looked at for 3 seconds, come to life in various ways. The main aim was to add a deeper layer of context and understanding to the artifacts – how they were made, how they were used or experienced in their original environment and the stories or legends that are associated with them.

Bring your location to life and create a new revenue stream:

  • Increase interest, relevance and accessibility of your location with this unique, compelling installation.
  • Create another revenue stream with its pay per use (e.g. coin-operated) features.
  • Peace of mind – robust, self-contained, easy to use, and has a small footprint.
  • Affordable – available to lease, and can be paid for by a fraction of the revenue collected.

source: http://www.DigitalBinocularStation.com

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Augmented Reality Face Tracking by Xcel Energy

November 17th, 2009
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Augmented Reality face tracking at Hockey Stadium in Minneapolis by Xcel Energy.

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Posted in Offline campaigns

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How Esquire brings pages to life

November 13th, 2009
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FLARtoolkit and Print 2.0

Nov 10ths Meredith Vieira talks to Esquire magazines David Granger about the publications unique December issue featuring a “new technology” called augmented reality.

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junaio

November 13th, 2009
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3D mobile augmented reality community

junaio allows you to create, explore and share information in a completely new way using augmented reality. By combining innovative online and mobile technologies you will be able to place 3D objects into the real world and share this with friends through social networks. You will be able to see any kind of location-based content through the display of your mobile phone. junaio is bringing the Internet to the real world around you.

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Shake Menus research

November 3rd, 2009
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Shake Menus were developed by Sean White, David Feng, and Steve Feiner at Columbia University’s Computer Graphics and User Interfaces Lab ( http://www.cs.columbia.edu/graphics/t… ). The video accompanied a paper presented at IEEE ISMAR 2009 ( http://www.ismar09.org ).

Menus play an important role in both information presentation and system control. They explore the design space of shake menus, which are intended for use in tangible augmented reality. Shake menus are radial menus displayed centered on a physical object and activated by shaking that object. One important aspect of their design space is the coordinate system used to present menu options. They conducted a within-subjects user study to compare the speed and efficacy of several alternative methods for presenting shake menus in augmented reality (world-referenced, display- referenced, and object-referenced), along with a baseline technique (a linear menu on a clipboard). Their findings suggest trade-offs amongst speed, efficacy, and flexibility of interaction, and point towards the possible advantages of hybrid approaches that compose together transformations in different coordinate systems. In our ISMAR 2009 paper, they also describe qualitative feedback from use and present several illustrative applications of the technique including game authoring ( http://www.cs.columbia.edu/~swhite/pu… ).

This work was funded in part by NSF Grant IIS-03-25867. Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the official views, opinions, or policy of the National Science Foundation (NSF). We thank Ohan Oda for his work on Goblin XNA and Steve Henderson, Lauren Wilcox, and Christian Holz for discussions.

For further information, see White, S., Feng, D., and Feiner, S. Interaction and presentation techniques for shake menus in tangible augmented reality. Proc. ISMAR 2009 (IEEE Int. Symp. on Mixed and Augmented Reality), Orlando, FL, October 19-22, 2009, pp. 39-48.

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Augmented Reality via smartphones will rule the game

November 1st, 2009
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ABI Research Anticipates “Dramatic Growth” for Augmented Reality via Smartphones

According the ABI Research study “Augmented Reality: Adding Information to Our View of the World”, handheld platforms will transform the Augmented Reality ecosystem, with revenue associated with Augmented Reality growing from about $6 million in 2008 to more than $350 million in 2014. As advertisers learn to insert tags into navigation displays, mobile arvertising revenue will grow slowly, representing a large portion of sectoral revenues in the 2013-2014 timeframe.

“The new capabilities of handset platforms create an explosive opportunity for Augmented Reality technology,” explains study author Joe Madden. “Existing technology suppliers will have to adapt, as rapid growth will transform the Augmented Reality ecosystem. Today’s customized, direct business-to-business AR supply chain will continue to see incremental growth in military, automotive, and entertainment applications, but those businesses will be overshadowed by the mass-market dynamics of mobile handset application sales and arvertising revenue streams.”

The study envisions the development of global databases to store a wide variety of geo-tag information. Governments, businesses, and individuals all will contribute information into such databases, so end-users will be able to view information on notable buildings, retail sales, or special events, or simply to mark locations of interest.

Mr. Madden notes that technology advances are still required for Augmented Reality applications to proliferate. “GPS location accuracy is not adequate currently for many applications, requiring additional techniques to refine location precision for shopping applications, or for game applications in which virtual objects must be placed precisely on the display near corresponding real objects.”

This report is published under the Human-Machine Technology Research Service, which is a part of NextGen, the ABI Research emerging technologies research incubator.

via: ABI Research provides in-depth analysis and quantitative forecasting of emerging trends in global connectivity. From offices in North America, Europe and Asia, ABI Research’s worldwide team of experts advise thousands of decision makers through 27 research and advisory services. Est. 1990. For more information visit www.abiresearch.com

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Augmented interactive apartment

October 30th, 2009
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New ways to interact with augmented reality and its functionalities.
In this scene, is possible to control the objects inside the flat by clicking them like what is happening on this demo with tv and with the nice lady that’s growing up to show us with detail the dress she’s wearing. Imagine to connect this system with your shopping online or… build it around AR.

Yep. This application could be deployed for web :)

source: http://www.arvertising.com/

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ARvertising banner by Burguer King

October 29th, 2009
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Burger King to offer $1 double cheeseburger in ARvertising Banner

Great idea BK! They did one step beyond by avoiding marker printing. Nope. This time you’ll need only 1 buck (one US dollar).

They do the Augmented Reality performance right into the banner. No waist of time nor paper.

If you are curious, try it here: http://www.bannerblog.com.au (it works also with other bills)

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IKEA will use Augmented Reality

October 17th, 2009
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A mobile app that is a portable interior planning tool

How does it work?

* In the application are images of many of the pieces of furniture from the new IKEA PS line. The customer selects the product they are interested in, and then selects “Take a Picture”.

* The customer aims the camera of the phone at the area of the room where the furniture might be placed. The image of the room appears on the phone screen, along with the IKEA furniture. The furniture can be scaled larger or smaller to make it fit better in the scene.

* Once the image is the way the customer wants it, they use the camera to take a picture of the scene.

* If the customer likes the photo, they can either save it on the phone, or send it via MMS directly from within the application

The distribution of the application to download, has three possible ways:

  1. By In-store posters letting now costumers that sending a free sms to IKEA, would receive a link to download the app.
  2. The customers going to the IKEA site are able to enter their mobile number and receive a download of the app.
  3. Bluetooth pillars were installed in IKEA certain stores. In this way, every phone around would get advice about the possibility to subscribe to the application.

Emerging technologies, such as mobile augmented reality or visual interactivity will be an important force in enabling new opportunities for brands to communicate with their clients, especially with branded utilities. The key will be to marry new technologies with real customer needs in a simple to use way. The proper application of mobile technology with a good user interface to offer a specific solution is what’s really important.

via: http://www.mobiadnews.com

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Posted in AR Mobile

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