Int13 is working to redesign their website to set the focus on augmented reality games & applications.
Their first game, ARDefender is a simple yet very innovative game based on a new technology known as Vision Based Augmented Reality.
It uses the camera of the iPhone to blend the game world and the real world for a truly surprising, immersive and fun experience!
Source: http://www.int13.net
Bulmers Cider has launched a new free iPhone App will direct users to the nearest cider garden that stocks Bulmers using GPS, an interactive map and the very latest Augmented Reality technology. The app also shows reviews and additional info from www.useyourlocal.com providing the opportunity to join and support your local pub.
The app will also give users access to special offers and giveaways, as well as keeping them up to date on the Bulmer’s Summerside Garden, an installation that is currently touring the nation to spread the Summer lovin’ fronted by Bulmers bespoke band, the Sun Lovin’ Criminals.
The band’s performances on the Bulmers Sunshine Stage will use the latest Augmented Reality technology to open up a world of audience interaction and reward.
To download the app simply visit the apple iTunes Store and search for ‘Bulmers’ or visit
http://itunes.apple.com/gb/app/bulmers-cider-finder-app/id381536515?mt=8
Malaysia Airlines and the air transport IT specialist, SITA, today announced that the airline’s “MHdeals” application, the first app using augmented reality to be launched by an airline, is now available for free download from the Apple App store.
The handy app allows customers to pick up the best airline deals from nearby airports and is the first in which an airline has exploited augmented reality commercially as a new channel for ticket sales.
MHdeals uses the GPS on the iPhone to determine the user’s location and then displays the nearest airports from which they can access great deals. By simply holding the phone in front of them, the user can identify surrounding airports and select one to view the latest flight offers. At a touch of a button passengers can then book their flights through the MHmobile which SITA Lab developed and launched for Malaysia Airlines last year.
The availability of MHdeals in the Apple App store follows the hugely successful launch in June of the iPad MHkiosks – another world’s first for Malaysia Airlines. These unique kiosks are also easy to use and, like MHdeals, make booking with Malaysia as simple as ABC.
Watch demos of MHdeals and the iPad MHkiosks.
*The iPad and iPhone are trademarks of Apple Inc., registered in the U.S. and other countries.
Malaysia Airlines’ Managing Director/CEO, Tengku Dato’ Azmil Zahruddin, said: “We have had a lot of interest from our customers since we announced that MHdeals was coming. Now they can experience for themselves the world’s most technologically-advanced and entertaining way of picking and booking a great value flight.”
Jim Peters, SITA Chief Technology Officer who heads up the SITA Lab facility which worked with Malaysia Airlines on developing the application, said: “Augmented Reality applications are new and still experimental, and trying out new ways to interact with customers and to provide functionality in a consumer-friendly way is part of the process.
“Working together, SITA and Malaysia Airlines have the opportunity to keep ahead of the curve as the technology of smartphones and data in “the cloud” rapidly evolves. In this case, MHdeals also provides Malaysia Airlines’ customers the ability to choose a destination and book flights in a fun and interactive way” he added.
Links
Application: http://itunes.apple.com/us/app/mhdeals/id382068513?mt=8
Demo of MHdeals: http://www.youtube.com/watch?v=LPhoizmFssM
Demo of MHkiosk: http://www.youtube.com/watch?v=54XwvJPO5KY
SITA Lab: http://twitter.com/sitalab | www.sita.aero
Contact Details
SITA
Brenda Flinter
Public Relations Manager
Mobile: +353 87 750 6229
Email: Brenda.Flinter@sita.aero The Wordshop
Charlie Pryor
Director
Tel : +44 (0)20 7031 8270
Email : cp@theword-shop.com
Context sensitive product visualization on mobile devices is one, next big step for augmented reality. By integrating products directly into the customer’s environment on a smartphone, the shopping experience will become even more convenient and direct. You can see the final usage setting and make a more confident buying decision. And you know what? Vanija, our Swiss partner has finally done this important step together with their customer Möbel-Pfister Ltd and created the App “Atelier Pfister” for their new Swiss Design Collection! The iPhone App, which was created together with Visualcontext Designer Alain Leclerc von Bonin, the programmers Adrian Nägeli & Reto Senn, Bitforge AG and which contains parts of metaio’s augmented reality software, lets users integrate virtual furniture into their own living environment. You take a picture with your smartphone, integrate, combine and arrange the design pieces – and when you like what you see (because it fits well) – you buy what you see. Do you like what you read?
Images: Home Screen of the app and a screenshot from the AR functionality.
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“iButterfly” is an entertaining iPhone application using AR, motion sensor, and GPS functions to collect coupons. Through the iButterfly, we will deliver not only coupons but also diverse information and contents as well.
Several types of iButterflies will fly at any places.
By using motion sensor, people will be able to enjoy catching the iButterflies physically.
Catching iButterflies means getting beneficial information ,contents, and coupons.
Collecting diverse iButterflies from many places is fun.
The possibility of new iButterflies linked with Twitter is considered.
Collectors’ ranking will be a motivation for people to collect iButterflies.
Among friends, iButterflies will be shared through Bluetooth.
Through several experimentations, we will tune up iButterfly and make it better.
After uploading on AppStore, Dentsu will gather partners to use iButterfly for their promotion campaigns.
[source: http://www.mobileart.jp ]
A promotional augmented reality app by Ogmento. Developed to promote the iPhone launch by Orange Telecom Israel. Point your iphone to an Orange logo and watch a virtual iPhone that appears hovering over the logo.
Use finger gestures to turn the iphone around, zoom in or out – or even launch applications.
What if you could decide where to shop, eat or hang out, with a little help from local Google users?
It might take you a while to ask them all, so to make it easier Google’ve launched a new effort to send window decals to over 100,000 local businesses in the U.S. that have been the most sought out and researched on Google.com and Google Maps. Google’s calling these businesses the “Favorite Places on Google” and you’ll now start to find them in over 9,000 towns and cities, in all 50 states. You can also explore a sample of the Favorite Places in 20 of the largest U.S. cities at google.com/favoriteplaces. Each window decal has a unique bar code, known as a QR code that you can scan with any of hundreds of mobile devices — including iPhone, Android-powered phones, BlackBerry and more — to take you directly to that business’s Place Page on your mobile phone. With your mobile phone and these new decals, you can easily go up to a storefront and immediately find reviews, get a coupon if the business is offering one or star a business as a place you want to remember for the future. Soon, you’ll be able to leave a review on the mobile page as well, just like on your desktop.
Twitter 360 is a new application specifically developed for the iPhone 3GS that enables you to visualize your Twitter friends located in your nearby environment, thanks to a unique Augmented Reality functionality using the iPhone camera. Twitter 360 is one of the first iPhone applications to use the new Twitters Geotagging feature to geotag your tweets.
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